Press

Green Beans Coffee and TAPS Partner on Christmas Round-Up Campaign

Green Beans Coffee and TAPS Partner on Christmas Round-Up Campaign 543 543 Greg Rabbitt

San Rafael, CA – Green Beans Coffee is a decades-long supporter of America’s Service Members with over 30 locations on military bases in the Middle East, North Africa and Southeast Asia. They were the first US Food & Beverage company to serve Troops in Afghanistan after 9/11. In 2008 Green Beans Coffee launched Cup of Joe For a Joe, allowing Americans to buy a deployed Service Member their next cup of coffee and send a personal message right from their computer or mobile device- and get a message back!

Now in its 11th year with over 2 million cups of coffee and messages delivered, Cup of Joe For a Joe will allow gifters to round up their $2.50 COJ purchase or donate an extra amount to TAPS– a non-profit that supports the families of our fallen Service Members.

This is the latest partnership between Green Beans Coffee and organizations dedicated to supporting America’s Service Members and their families at every stage of their military journey, “from deployment to discharge and beyond.”

Jon Araghi, Co-Founder of Green Beans Coffee said,“We’re proud to partner with TAPS and support the great work they do for America’s families. Supporting all those defending our country’s freedoms has been part of our DNA as a company since the very beginning, in 1997, and it always will be.”

Green Beans Coffee and Blue Star Families Launch Partnership with Military Family Month Round-Up Campaign

Green Beans Coffee and Blue Star Families Launch Partnership with Military Family Month Round-Up Campaign 2048 1365 Greg Rabbitt

San Rafael, CA – Green Beans Coffee is a decades-long supporter of America’s Service Members with over 30 locations on military bases in the Middle East, North Africa and Southeast Asia. They were the first US Food & Beverage company to serve Troops in Afghanistan after 9/11. In 2008 Green Beans Coffee launched Cup of Joe For a Joe, allowing Americans to buy a deployed Service Member their next cup of coffee and send a personal message right from their computer or mobile device- and get a message back!

Now in its 11th year with over 2 million cups of coffee and messages delivered, Cup of Joe For a Joe will allow gifters to round up their $2.50 COJ purchase, or donate an amount of their choice, to Blue Star Families– a nonprofit dedicated to strengthening military families by connecting them with their neighbors – individuals and organizations – to create vibrant communities of mutual support.

“We’re proud to support America’s Service Members and their families on their military journey, from deployment to discharge, and beyond,” said Green Beans Coffee CEO Jason Araghi. “We’re excited to partner with Blue Star Families during Military Family Month and support their mission to strengthen the network of military spouses and families in the community.”

“Military families are the unsung heroes who hold down the homefront while their service member deploys,” said Kathy Roth-Douquet, CEO of Blue Star Families. “By partnering with Green Beans Coffee, we’re able to connect them to the Blue Star Neighbors (civilians) who recognize their support and sacrifice, too.”

Green Beans Coffee has officially launched its Amazon store featuring all of its fan favorites and best sellers with free 2-day Prime shipping

Green Beans Coffee has officially launched its Amazon store featuring all of its fan favorites and best sellers with free 2-day Prime shipping 1920 831 Greg Rabbitt

SAN RAFAEL, CA – After 20 years of operating in overseas bases and commercial airports, Green Beans Coffee Company has now added its full catalog of coffee products and its best-selling Spiced Chai to Amazon. It has never been easier to indulge in Green Beans products when you visit amazon.com/greenbeanscoffee.

“We are thrilled to announce the launch of our Amazon store, and to bring all of the benefits of Amazon’s online marketplace to our customers,” said Creative Director Greg Rabbitt.

These benefits include free 2-day shipping for Prime members, and the ability to get a discount of up to 15% by making orders recurring with the simple click of a button.

Green Beans Coffee, an Elevate Gourmet Brands concept with over 60 locations worldwide, awarded a second location at Nashville International Airport

Green Beans Coffee, an Elevate Gourmet Brands concept with over 60 locations worldwide, awarded a second location at Nashville International Airport 2560 1707 Greg Rabbitt

NASHVILLE, TN – Elevate Gourmet Brands’ third wave coffee concept Green Beans Coffee celebrates its 22nd year by winning a second lease at Nashville International Airport. With over 60 locations in 9 countries, including 10 airport locations in the US, Green Beans Coffee continues its growth, having been awarded its second lease at BNA this month. Building on the popularity and success of its first location, Elevate Gourmet Brands plans to bring it’s rebranded Green Beans Coffee concept to a second PS.10 on BNA’s main terminal.

“We’re excited to expand our presence at Nashville and elevate the third wave coffee experience there for BNA travelers, flight crews and airport employees,” said Elevate Gourmet Brands’ Chief Operating Officer Brian Laliberte. “The people at BNA have always been great to us. We’re proud to be part of the Metropolitan Nashville Airport Authority BNA Vision to build a truly exceptional airport experience.”

This BNA location is scheduled to open in Q4 2019. Green Beans Coffee is also in the build-out phase with two brand new locations at SFO airport, scheduled to open later this year.

Mac + Cheese Kitchen, Elevate Gourmet Brands’ newest concept, awarded second Bay Area lease: at San Jose International Airport

Mac + Cheese Kitchen, Elevate Gourmet Brands’ newest concept, awarded second Bay Area lease: at San Jose International Airport Greg Rabbitt

SAN JOSE, CA – With its first location at SFO currently in the build-out phase, Elevate Gourmet Brands’ American comfort food concept Mac + Cheese Kitchen’s buzz continues to grow with a second lease awarded at SJC to open in 2020.

Elevate Gourmet Brands longtime ACDBE partner Ebon Glenn is not surprised by the success of the Mac + Cheese brand, “The industry is responding to this brand in a way we haven’t seen before,” he said, “But Mac + Cheese Kitchen is really the first gourmet mac and cheese concept in the airport space. Diners are always on the lookout for something new and airports have become the place to showcase new concepts.”

Boasting a bar dedicated to local beer and wine selections, menu highlights include The BBQ Pulled Pork Mac with a sous vide cheddar cheese blend, slow-roasted pulled pork and our Green Beans Cold Brew BBQ Sauce. Mac and cheese dishes can be customized with a broad selection of toppings, and signature sides will be available, as will healthy, gluten-free and non-GMO options, and rustic salads.

San Francisco Mac + Cheese Kitchen will feature a fun Li’l Mac Kids’ Menu to include Mac + Cheese Tots and of course kids’ sized mac and cheese dishes, including the Frank’n’ Mac and Li’l Mac.

Elevate Gourmet Brands’ concepts are famous for their pastry displays and this location will be no different, featuring a full selection of sweet and savory pastries. A unique breakfast menu will offer customizable Scrambles and a selection of Breakfast Brioches.

Green Beans Coffee is partnering with Chef Robert Irvine to offer FitCrunch Protein Bars and FitCrunch Whey Protein at Locations Worldwide

Green Beans Coffee is partnering with Chef Robert Irvine to offer FitCrunch Protein Bars and FitCrunch Whey Protein at Locations Worldwide Greg Rabbitt

SAN RAFAEL, CA – Green Beans Coffee overseas military locations starting with cafés in Afghanistan this month, will offer chef Robert Irvine’s popular FitCrunch Protein Bars to Service Members. A full product roll-out at all overseas military locations will follow this summer. Additionally, all Green Beans Coffee locations worldwide will upgrade their signature Protein Burst Smoothie with Robert Irvine’s FitCrunch Whey Protein Powder.

Brian Laliberte, Elevate Gourmet Brands’ Chief Operating Office, explained, “Chef Irvine’s FitCrunch brand is built on delivering healthy, fit snacks that taste like a decadent dessert. This is exactly what we strive to offer all our customers, but especially the Service Men and Women we serve at our military cafés. Meals, beverages and snacks with the best nutrition content, highest quality ingredients but also a delicious flavor profile.”

Green Beans Coffee Debuts Rebrand with New Location at SFO’s International Terminal G

Green Beans Coffee Debuts Rebrand with New Location at SFO’s International Terminal G Greg Rabbitt

SAN FRANCISCO, CA – Elevate Gourmet Brands’ third wave coffee concept Green Beans Coffee has unveiled its first new company store since 2018’s rebrand. The SFO International G location establishes a bold new look and feel for Green Beans Coffee, now in its third decade of operation.

Designed in collaboration with Silhouette Architecture Design in Chicago, this location brings the highest quality materials, daring curved lines, rebranded logomarks and signage and a portal sign containing actual green coffee beans as a nod to the long history of the brand. This is the second SFO location for Green Beans Coffee at SFO, having operated a successful Terminal 1 pre-security location since 2015.

“Being a local small business, we’re very proud of our relationship with SFO and we’re delighted to unveil our new brand look and feel here first,” said Creative Director Greg Rabbitt.

Green Beans Coffee is also in the build-out phase with a kiosk location in SFO’s Terminal 3, scheduled to open later this year.

Inaugural Whisk & Bowl Brand Location Opens to Record Sales at DFW Airport

Inaugural Whisk & Bowl Brand Location Opens to Record Sales at DFW Airport Greg Rabbitt

DALLAS-FORT WORTH, TX – After a brisk build-out phase, Whisk & Bowl, a European-inspired bakery and pastry shop, opened its doors in DFW’s Terminal A. Boasting a large, colorful display of fresh-made pastries, brownies, cupcakes, mini and full-size bundt cakes, treats and local favorites including sweet and savory kolaches, Whisk & Bowl is as much as feast for the eyes as it is for the taste buds. Dark wood, European marble and intricate tile-work draw you in as much as the aromas of fresh baking that permeate the concourse near A14 all day long.

Proudly serving Green Beans Coffee with a full espresso bar, as well as Elevate Gourmet Brands’ trademark breakfast served fresh all day, Whisk & Bowl declares “We start every day with a whisk, a bowl and a taste for the sweeter things.”

Whisk & Bowl is also in the build-out phase with a kiosk location at DFW’s Terminal C, scheduled to open later this summer.

Elevate Gourmet Brands Announces Partnership with Veterans Community Project for “Veterans Community Perk”

Elevate Gourmet Brands Announces Partnership with Veterans Community Project for “Veterans Community Perk” Greg Rabbitt

KANSAS CITY, MO – Veterans Community Perk is a new partnership program between Elevate Gourmet Brands’® Green Beans Coffee®, E&K Retail, and Veterans Community Project (VCP), a Kansas City-based nonprofit working to eliminate Veteran homelessness through transitional housing solutions and social services.

Focusing first on the Greater-Kansas City area, VCP aspires to use Kansas City as the blueprint for achieving similar successes in cities across the United States. VCP has a long-term goal of eliminating Veteran homelessness nationwide.

“Elevate Gourmet Brands ACDBE partner Elliott Threatt brought the Veterans Community Project to our attention, and we were all inspired by their commitment to serve those who have served our country,” said George Kennedy, Director of Non-Traditional Development at Elevate Brands. “A good cup of coffee provides a little boost to the incredible work being done by CNN hero Chris Stout and the whole team and Veterans Community Project.”

VCP is made possible through public/private partnerships, individual, and corporate contributions. “We are very excited about our new partnership with Green Beans Coffee and know that residents of the Village will appreciate access to a delicious cup of coffee whenever they please,” said Brandonn Mixon, Co-Founder of VCP.

The Veterans Community Perk program kicks-off on June 27th at VCP Headquarters 8900 Troost Avenue, KCMO 64131. Please join us for a cup of Joe! For more information, please contact Sara Loar at: sloar@veteranscommunityproject.org

Image courtesy of Larry F Levenson © 2019

Green Beans Coffee, an Elevate Gourmet Brands company, Announces Partnership with Chef Robert Irvine

Green Beans Coffee, an Elevate Gourmet Brands company, Announces Partnership with Chef Robert Irvine Greg Rabbitt

SAN RAFAEL, CA – Green Beans Coffee and chef Robert Irvine have just opened two co-branded locations at the Pentagon: inside Fresh Kitchen by Robert Irvine (www.rifreshkitchen.com) on the concourse level and a kiosk on the 5th floor. They are also partnering on several forthcoming fast-casual concepts and a line of food and beverage retail products. The two brands will also work together on the DoD’s sweeping system-wide overhaul of service member dining and PX facilities, the first such initiative of its kind for America’s troops in decades.

Green Beans Coffee, an iconic brand in the military community for over 20 years, and chef Robert Irvine, recipient of several awards for his own work with America’s Troops, partnered at last year’s SkyBall XVI fundraiser in October. “This relationship grew from a mutual passion for supporting our Troops,” chef Irvine said, “The missions of the Robert Irvine Foundation and Green Beans Coffee overlap so much, it really got us thinking.”

Jason Araghi, CEO of Green Beans Coffee continued, “We’re developing several co-branded civilian and military dining concepts we plan to open this year, and a retail line of K-Cup®-compatible Coffee Pods as well. The project closest to both our hearts, though, will be working with the DoD on the sweeping overhaul they’re doing of the commissaries and PXs our troops eat and shop in every day. It’s a great opportunity to broaden our service to America’s troops.”

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