San Jose Mac + Cheese Kitchen represents a step up in fast-serve casual operations for Elevate Gourmet Brands, with the launch of the concessionaire’s first full-service bar. A rotating tap and bottle menu with selections from local craft breweries like Lagunitas IPA and 21st Amendment IPA, and wines from Rambauer and Prisoner enhance the Mac + Cheese Kitchen experience. The menu will also feature pairings under the hashtag #macandcheers.
Preston Stohs, Elevate Gourmet Brands’ Director of Operations, has led the launch of San Jose Mac + Cheese Kitchen at SJC, saying, “This is a concept everyone is excited about, and it’s easy to see why. This is not your grandma’s mac and cheese, it’s more like what mac and cheese wants to be when it grows up. We tested a lot of different noodle types, cheese combinations, proteins, and toppings to achieve the final menu. We expect to continue refining in the months ahead in response to our guests’ feedback.”
Elevate Gourmet Brands’ is moving into liquor service with this concept for the first time, “Adding a bar experience to the mac + cheese concept was something we were passionate about from the beginning of development,” said Mr Stohs. “We really wanted to elevate the mac + cheese restaurant as much as possible and pairing local beer and wine with our signature macs and grilled mac + cheese sandwiches allows us to push the average ticket and increase customer engagement while they wait for their flight. Our bespoke cocktails are just for fun!”