SAN RAFAEL, CA – Green Beans Coffee and chef Robert Irvine have just opened two co-branded locations at the Pentagon: inside Fresh Kitchen by Robert Irvine (www.rifreshkitchen.com) on the concourse level and a kiosk on the 5th floor. They are also partnering on several forthcoming fast-casual concepts and a line of food and beverage retail products. The two brands will also work together on the DoD’s sweeping system-wide overhaul of service member dining and PX facilities, the first such initiative of its kind for America’s troops in decades.
Green Beans Coffee, an iconic brand in the military community for over 20 years, and chef Robert Irvine, recipient of several awards for his own work with America’s Troops, partnered at last year’s SkyBall XVI fundraiser in October. “This relationship grew from a mutual passion for supporting our Troops,” chef Irvine said, “The missions of the Robert Irvine Foundation and Green Beans Coffee overlap so much, it really got us thinking.”
Jason Araghi, CEO of Green Beans Coffee continued, “We’re developing several co-branded civilian and military dining concepts we plan to open this year, and a retail line of K-Cup®-compatible Coffee Pods as well. The project closest to both our hearts, though, will be working with the DoD on the sweeping overhaul they’re doing of the commissaries and PXs our troops eat and shop in every day. It’s a great opportunity to broaden our service to America’s troops.”